Fall 2002

Robert Felber President Traymore Marketing Greetings, and welcome to the newest issue of Marketing Dimensions, the online newsletter from Traymore Marketing. From the world of marketing, public relations and beyond, we bring you stories, tips and articles that help you become a more effective business communicator.   Join us October 3rd at the Traymore Marketing Corporate Holiday Gift Show to explore a wide selection of food gifts and corporate gifts, apparel and accessories.   Don't forget to bring your key! You could be holding a winning key...  ...where a gift is waiting for you. Please send your comments about this issue, or suggestions for future issues, to: marketingdimensions@traymore.com.

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The Shirt on Your Back Today, the imprinting of apparel reaches far beyond team sponsorship; it's about corporate America. Decorated apparel is a great way to keep your brand alive, create esprit de corps among your employees and even educate your customers about your products.   Read complete story. North Coast Sales Conference: Sell Your Way to Economic Recovery We are planning to attend this half-day conference on Monday, November 18, 2002, and encourage you to attend also. The event is held in Independence, Ohio, and is conducted by Achievement Training Corporation   Event Brochure in PDF format.

Politics and Promotions Caesar may have had a catchy tag line, but how much more memorable would it have been printed on a coin or small pieces of parchment and handed out to the masses? Read this article from Corporate Logo magazine featuring quotes from Rob Felber.   Read complete story. When Colleagues Hit Their Terrible Twos On days when I'm feeling a little out of the work-world loop and even nostalgic about my former life as a publications professional, I call a dear friend and former co-worker. Often, what I hear astounds me and restores perspective: life in the working world is not much different from spending the day with two-year-olds.   Read complete story.

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