Entries by Allison Miller

How to Convince Your Manufacturing CEO to Invest in Inbound Marketing

Throughout the last 2 years at Felber PR, I’ve had the pleasure of meeting with and serving incredible manufacturers. I’ve spoken with many business development and sales professionals about their marketing tactics and sales process. Often manufacturing companies make targeted products that they can only sell to specific businesses. Manufacturers know their markets well and […]

Relay For Life and The Power of Giving Back

  A couple weeks ago, Felber PR & Marketing participated in Twinsburg/Nordonia Relay For Life. One of the great privileges of working at a  small business is being able to give generously to charitable causes and to the community. While giving back to causes near and dear to you feels good, it also has some […]

Why You Need StrengthsFinder for Employee Engagement

During college — a time when myself and my peers were trying to “find” themselves and realize their true career potential — I was required to take an online personality assessment in my senior capstone, called StrenghtsFinder. Over the years, I’d taken a fair amount of these personality assessments– Myers Briggs, The Five Love Languages, […]

5 Tips for Manufacturers to Network Like a Pro

Networking is necessary for growing your personal and professional brand. Networking is a technique and competency that needs to be honed and crafted in order to be effective. Although it seems “easy” to many, the most successful business people have strategy behind their networking process. Recently my boss (Rob Felber) did a presentation on “Networking […]

Launch of Felber PR “Mug Shots”

You’re Getting Mugged You are getting mugged, but no one is getting hurt! Do you love your Felber PR mug? We hear all the time that it’s people’s ‘favorite mug’. We’ve created an album on our Facebook page called ‘Mug Shots‘, with photos featuring the one and only Felber PR mug.  Our mug is a trusted […]

Manufacturing Trends to Watch in 2016

As a marketing and public relations firm squarely positioned, and exclusively serving, manufacturers we were intrigued and pleased to see positive predictions for U.S. manufacturing in 2016. Of particular interest for our client Fabrisonic as not only was 3D printing mentioned, but many of the prediction are already reality for Fabrisonic and 3D metal printing. […]