Before you hit the send button to post a status or send a tweet, are you sure your message is sound? It is easy to mindlessly send something on social media without thinking twice. All the dashboards and apps make posting simple, sometimes ‘too’ simple. Posting content or sharing on social media without consideration of […]
About Allison Miller
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Entries by Allison Miller
Consumer brands have been using social media for years. Collecting likes, creating conversations, providing incentives, and creating contests to engage the customers with the brand. Meanwhile, B2B brands have not been as quick to join the social media bandwagon. In the B2B workplace, social media is just as important as it is with B2C. However, […]
Let’s be honest: the typical customer of a manufacturer isn’t the most social media savvy person on the internet. Still, we know that social media is a necessary part of the modern business world, but it is really worth all the hype? The answer is yes, but only if it is used wisely. Facebook Facebook […]