96 search results for: trade show

Generating and maintaining viable leads is at the core of any successful manufacturing company. Lead generation is the process of initiating consumer interest for products or services with the goal of converting that interest into sales. But what are the best ways for manufacturers to generate leads? How can manufacturers use digital marketing to generate […]

We hear it all the time. Manufacturers get a majority of their sales through word-of-mouth and loyal repeat customers. However, it is important now, more than ever, that manufacturers embrace the value of digital marketing.  At Felber PR & Marketing, our clients leverage content and thought leadership principles to attract prospects, drive lead generation and […]

Are you a manufacturer seeking to connect with prospects, increase brand awareness, and generate qualified leads that ultimately convert into customers? Keep reading to learn 3 B2B manufacturing marketing strategies that can help you do that! 1.Utilize Influencer Marketing to Grow Your Brand’s Following Manufacturing decision-makers more often than not will make purchasing decisions based […]

For manufacturing salespeople, it’s been challenging to navigate selling in our COVID-19 world. The tried and true sales tactics such as face-to-face meetings, trade shows, and conferences have been canceled for the foreseeable future. According to a study by McKinsey & Company, 90 percent of sales have moved to a video conferencing or phone sales […]