ISO Compliance Dates are Approaching!

Today’s guest blog is provided by Ty Haines, president of Manufacturing Solutions, LLC.  How to Ensure You Maintaining ISO Compliance Yes, the parent ISO operates like a monopoly.  Yes, it appears they bundled up minor clarifications, reshuffling the requirements and twists of definitions to create ‘new’ standards with the intent to make money.  Yes, a […]

The 5 Biggest Inbound Marketing Mistakes Manufacturers Make

Inbound marketing is one of the most buzzed about topics among manufacturers, especially in Northeast Ohio. Many manufacturing companies have implemented successful inbound marketing strategies, which are bringing them more qualified leads and giving them better insight into their prospects and customers. However, for as many manufacturers that have successfully implemented inbound, there are just […]

Why are manufacturing sales managers so teed off?

Are manufacturing sales managers naturally angry? Is there something about their role managing salespeople that has them really ticked off? Of course not, unless your boss is Lumbergh from Office Space and your sales people have not turned in their TPS reports. We all know how much sales people love doing reports. Whether it be […]

Why CRM for Manufacturing Lead Generation Doesn’t Work

Without a doubt, a CRM (Customer Relationship Management) is an integral part of the manufacturing sales process. However, CRM is not a be-all-end-all to a shorter sales cycle. Why? Because a CRM by itself doesn’t generate leads. If your CRM is not connected to an inbound marketing platform, you are missing valuable sales opportunities. Keep […]