Why You Can’t Afford to Miss Out on Migrating to Google Analytics 4

By now, you’ve probably heard about the new Google Analytics 4, aka GA4. If you’ve logged into your Google Analytics account recently, you probably saw the doomsday-like countdown clock warning that your account will stop processing data starting July 1, 2023. That means there are less than 10 days until GA4 launches across all Google […]

Understanding the Ins and Outs of the NEW Google Analytics 4

Unless you’ve been living under a rock, or perhaps procrastinating, you have probably heard about the new Google Analytics 4, aka GA4. If you’ve logged into your Google Analytics account recently, you probably saw the doomsday-like countdown clock warning that your account will stop processing data starting July 1, 2023. This is the date that […]