To celebrate Felber PR & Marketing’s 30th anniversary, I asked some of our long-standing clients and colleagues to share a piece of advice they might share with their younger selves if they had the chance. Here’s what they said: Create a strong balance between work and home, You have the rest of your life […]
By now, you’ve probably heard about the new Google Analytics 4, aka GA4. If you’ve logged into your Google Analytics account recently, you probably saw the doomsday-like countdown clock warning that your account will stop processing data starting July 1, 2023. That means there are less than 10 days until GA4 launches across all Google […]
Unless you’ve been living under a rock, or perhaps procrastinating, you have probably heard about the new Google Analytics 4, aka GA4. If you’ve logged into your Google Analytics account recently, you probably saw the doomsday-like countdown clock warning that your account will stop processing data starting July 1, 2023. This is the date that […]
Remember show and tell? We all wanted to have the coolest idea to wow our kindergarten classmates. Attracting workers for your manufacturing operation is much like that precious time in class. You have limited time and attention to get your message across. Your mission then was to quickly show them what precious bauble you […]
Save the date! On June 7th, 7:30 AM – 9 AM, you don’t want to miss Accelerated Revenue Growth for Manufacturers! Reaching and influencing decision-makers is no easy task, especially for business-to-business manufacturers, and only making cold calls no longer works. It’s time for sales leaders to think differently and strategically when it comes to […]
30 years is a long time & we’ve enjoyed all the ups and downs along the way, in business and life. 1993, the year our agency was founded, was a big year for Felber PR & Marketing, but there were a few other big things going on that year… USA News President William J. […]
It’s estimated that only about half of all leads are followed up on. We don’t have to tell you that’s just like leaving money on the table. But it’s hard to argue with a salesperson who says that it’s time-consuming to follow up on new leads, and hey, a lot of new sales come from […]
Rob Felber was recently invited to be a featured expert in a series of Manufacturing Masters videos! Manufacturing Masters is an operational training platform that’s built by manufacturers for manufacturers. The site offers training videos featuring real industry experts who cover hundreds of different topics. The videos cover anything from supply chain, to HR and […]
Rob Felber was recently invited to be a featured expert in a series of Manufacturing Masters videos! Manufacturing Masters is an operational training platform that’s built by manufacturers for manufacturers. The site offers training videos featuring real industry experts who cover hundreds of different topics. The videos cover anything from supply chain to HR and […]
Spam emailing journalists, reporters and editors with pitches, news releases, announcements, etc., is ineffective, and it establishes your organization as “one of the bad guys.” So, what are the best practices for approaching an editor or journalist? Attract, don’t chase Contacting publications to pitch stories is only one way to get the media’s attention. Much […]