>A Recipe on Niche Marketing

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Dear AIM readers:

I was sent this link by a colleague of mine and thought I would share with our Blog group. This proves the point that a good idea and out of the box marketing can pay off. Please visit http://www.npr.org/templates/story/story.php?storyId=5618417 and see what I am talking about.

I would love to hear your thoughts on this as well.

Bruce
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