Entries by Rob Felber

>Then and now

>Granted, I don’t watch that much TV so I don’t see that many commercials. (Also, having TiVo helps eliminate any I would see.) Growing up in this new wave of technological advancements and new advertising, one can’t help but notice the drastic differences in advertising from 20 years ago. Here is an example of advertising […]

>Which "to" is it?

>Everyone makes mistakes. Usually they are innocent, most of the time they are fixable – but what if they aren’t? Agencies take the time to ensure everything is grammar-proof and correct before going to print. This step is performed numerous times over to protect our client’s message and name. Proper spelling and usage of words […]

>Sorry fellas, this one is for the ladies.

>Like many women, I went to see Sex and the City this weekend. Admittingly, I am a huge fan of the show but was sad to hear one of the characters mention in an interview that someone in the show dies in the movie. This was not something I was looking forward to! Details of […]

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> Today I had the opportunity to do mock interviews at our high school to help young students better prepare to enter the work force. I have been doing this for several years and it always amazes me to find out what career ideas and interests a 15-16 year old may have. First off I […]

>Blogging caution

> Intrigued by a conversation with a friend of mine in a graduate program at a local university this evening got me thinking about blogging. During her summer classes, students are paired off each week with a different partner – this week she was paired up with a very unique woman who has a thing […]

>Then and now

>In 1979, Intellivision was introduced to the United States. This was a relatively simple system to use and offered a variety of games of basic use. Nowadays, game systems have real-life graphics and internet multi-user capabilities. What a dramatic change from years ago. Sparked from my first experience with the Nintendo Wii this weekend, I […]

>Go, go, all-in-one gadget

> With the launch of Samsung’s new Instict phone next month, Apple’s iPhone should be looking over it’s shoulder. This new all-in-one gadget bares a resemblance to the iPhone, but has a few new tricks as well. The differences that hold my interest are the keyboard size with larger buttons (but still touch screen) and […]

>Lessons in SEO

>Joe Pulizzi, founder of Junta42, an online resource for marketers and publishers looking to grow their business through the use of expert content, is our first guest blogger in Adventures in Marketing. Please enjoy his lessons and guidance as he details his experience in SEO optimization. One of the hardest lessons to learn in business […]

>Slogans lost in translation

>For those of us who are confused when traveling to another country… try advertising in them! I have been collecting these “lost in translation” advertising slogans for sometime and thought I would share them with our readers. These beg the question, Are you saying what you want to say? WARNING: some of these are a […]