>Advertising on the West Coast (part one)

>After a week spent in Las Vegas and San Francisco, one thing is certain – there is no where like the west coast. It’s true what they say out there: California is a lifestyle in itself. As you can imagine, the marketing structure in Las Vegas is centered on being very loud and exceptionally large […]

>Oh, baby

>High heels for babies is one of the new trends in babywear… and sadly enouugh I’m pretty sure this product will catch on. Celebrities such as Nicole Richie and Tori Spelling have already dress their soon to be divas in these heels. Featured on The Today Show this morning, click here to visit A Heelarious […]

>A different way of advertising yourself

>Ruth E. Rencevicz had a unique sense of humor and a busy life, no one could argue either of those facts. In her life, she was the switchboard operator at both Sears and BFG Federal Credit Union. Also, Ruth proudly served her country during the Cold War where she was largely responsible for the breakup […]

>A Recipe on Niche Marketing

> Dear AIM readers: I was sent this link by a colleague of mine and thought I would share with our Blog group. This proves the point that a good idea and out of the box marketing can pay off. Please visit http://www.npr.org/templates/story/story.php?storyId=5618417 and see what I am talking about. I would love to hear […]

>We are all listeners

>The Cleveland Cavaliers season just around the corner and drivers everywhere are already getting excited. Why? More billboards advertising WMMS 100.7’s morning show, Rovers Morning Glory, are starting to pop up across town. Personally, I know the first time I saw it (Just as I mentioned in the “Fear the Roo” blog) I laughed. I […]

>"Facebook called me a bad name."

>We’ve all heard how social networking sites have advertising based on what items you click on and which sites you visit. All fun and innocent, right? Not anymore. Facebook is playing hardball. A writer from the Washington Post told her story here about Facebook calling her “fat” and how she needs to lose a few […]

>Jessica Simpson’s new ad

>She sings, she acts, she dates high profile celebrities like Tony Romo and John Mayer – what’s next? Endorsing beer of course! Stampede Light Plus, made by Dallas’ Stampede Brewing Company, has signed the catch all bombshell to be the new face of their brand – a vitamin-enhanced beer. Ms. Simpson has even taken a […]

>Now that’s a shame

>PlayStation Portable (PSP) made its debut in the United States in March of 2005. Afterwards, like any smart company, Sony decided to beef up the advertising and chose to include larger than life PSP units mounted on billboards. Very neat. Oh, but wait… what is that error message in the lower right corner? That can’t […]

>A Coke, M&M’s… or an iPod?

>On the way out of Summit Mall last night, something a bit different caught my eye. Just inside Macy’s entrance from the mall was an iPod vending machine. A what?? Macy’s department stores have installed these iPod vending machines inside 400 of their stores across the nation. The 28-square foot machines will allow you to […]

>One of the better commercials out there

>After the popularity of its debut at the Super Bowl, Budweiser has brought back its Rocky-themed commercial for this summer’s Olympic games. Visit Budweiser’s site, click on the commercials tab and be prepared for entertainment.