How to Discover Content Ideas Right Under Your Nose


What is content? 

  • Blogs
  • Webpages
  • Video
  • eBooks
  • White Papers
  • Case Studies
  • Infographics
  • Editorial features
  • Webinars/speaking opportunities

How to develop content ideas?

  • Review social media & website form submissions
  • Repurpose videos and webinars
  • Review your manufacturing network on LinkedIn
  • Set Google Alerts
  • Showcase industry research and case studies
  • Recap industry events
  • Highlight giving back
  • Survey prospects and customers
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