How to Work the Room and Use Technology to Build Relationships

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Cleveland Chapter of The Financial Executives Networking Group. Event is free and open to senior financial executives and those in transition.

Monday, February 22nd, 5:45 to 7:30 pm. 28601 Chagrin Blvd, Woodmere, OH 44122 (entrance by Stone Oven). 2nd Floor Conference room. Free,no registration required. For more information contact Lamar Ratcliffe (216) 752-7137 or lamarratcliffe@msn.com

networking

You always hear about networking, but do you actually engage in the activity? Do you really know the best way to make an impact at a live event? Rob Felber, president of Felber PR & Marketing and principal with NEXT For Nonprofits, LLC. will provide helpful tips and tricks, as well as tools he has developed over more than two decades of networking. Rob will also present cutting-edge concepts that allow you to extend both your personal and company brand beyond the live event. He will demonstrate how to use technology that allows you to be doing anything else (like sleeping or pitching a new client), while further enhancing your network. Attendees at this event can expect to leave with knowledge that can be applied immediately, whether they are searching for their next career or expanding their reach in their current position. Who should NOT attend this event? Anyone with enough contacts, friends, job offers, business and resources to last a lifetime.

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It’s Time to Start Planning Manufacturing Day 2016 Events

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mfg day 2015 chart

This chart was obtained from the NIST US Dept. of Commerce

Manufacturing Day falls on October 7th, 2016. While it may seem light-years away, it’ll be here before you know it. Manufacturing Day provides manufacturers with the ability to connect with colleagues around the country,  create buzz for their company, and provide an inside view into some of the region’s best careers. In 2015, Ohio was ranked the top state for Manufacturing Day events in 2015 (see chart). Now is the time to plan or your competition will outshine you during this great opportunity to showcase your products and services!

Founded in 2012, Manufacturing Day is an annual national event that “has been designed to expand knowledge about, and improve public perceptions of manufacturing careers and manufacturing’s value to the U.S. economy.” Participants of Manufacturing Day use the hashtag #MfgDay to join the movement and support US manufacturing as a whole, with people and businesses around the country. Popular Manufacturing Day events include plant tours, job fairs, manufacturing community events, expos and celebrations.Don’t forget to register your event on the website.

SSP MFG DAY

Our client SSP on Manufacturing Day 2015

Plant tours

Are you looking to showcase your plant to prospective clients,  students, and the community? Now is the time to start send out invites. Schools will be out of session in four months. School administrators and teachers are now beginning to plan their first few months of the 2016-2017 school year. It is important to start the discussion now so they can coordinate with you and get students at your tour.

Job fairs

Job fairs create a great platform to recruit the next generation of manufacturers. Often job fairs can happen at a manufacturing business. However, if you are looking to get a larger pool of candidates, partnering with other manufacturing employers, or perhaps, a staffing firm is an excellent option.

Manufacturing Day Celebrations

Manufacturing Day events are extremely popular and are held the week of Manufacturing Day or even the entire month of October (deemed Manufacturing Month.) Celebrations can be organized by local or regional manufacturing associations, chambers of commerce, or business development groups. Also banks, accounting firms and other businesses that do a significant portion of their business with manufacturers may want to partner with you for a Manufacturing Day event. These can be simple events such as breakfast, lunch, and dinners, followed by tours, Q & A’s and even the occasional political dignitary appearance.

Manufacturing Day is a great way to showcase your company and what makes you special. Ohio had the top Manufacturing Day events last year. There are many ways your company can stand out during this celebration of manufacturing including plant tours, job fairs, and manufacturing celebration events. For more information on Manufacturing Day visit www.mfgday.com or to discuss event ideas, call or email Felber PR at 330.963.3664 x2 or AllisonMiller@felberpr.com

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Seminar: How to Work the Room and Use Technology to Build Relationships

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Wire-Net Manufacturing Success Seminar Features Rob Felber

Event Description:

You always hear about networking, but do you actually engage in the activity? Do you really know the best way to make an impact at a live event? Rob Felber, President of Felber PR & Marketing and principal with NEXT For Nonprofits, LLC. will provide helpful tips and tricks, as well as tools he has developed over more than two decades of networking.

Rob will also present cutting-edge concepts that allow you to extend both your personal and company brand beyond the event. He will demonstrate how to use technology that allows you to be doing anything else (like sleeping or pitching a new client), while further enhancing your network. Attendees at this event can expect to leave with knowledge that can be applied immediately. Who should NOT attend this event? Anyone with enough contacts, friends, business, and resources to last a lifetime.

When: Thursday, March 10, 2016
7:30 to 10:00 AM
Program begins at 8:00 AM

Where: Corporate Plaza I – Lower Level
6450 Rockside Woods Boulevard S
Independence, OH 44131

Register Here: https://www.wire-net.org/forms/eventenrollment/eventenrollment.aspx?ID=2144

About Wire-Net

WIRE-Net is a non-profit economic development organization dedicated to improving the community through nurturing manufacturing and the jobs and prosperity that come with it. WIRE-Net is a problem solver. It works as a consultant, collaborator, referral source and hands-on provider in workforce development, growth and operational improvement initiatives, peer to peer and expert knowledge sharing, supply chain development, governmental assistance programs and urban redevelopment.

About Rob Felber

Rob Felber, President of Felber Public Relations & Marketing established in 1993, is responsible for the development and implementation of measurable advertising and public relations campaigns for manufacturers. The firm’s client experience includes AFV, Buckeye Fasteners, Commercial Asset Preservation, EPCO, Hitachi Medical and SSP. In early 2012 Rob launched his second company, Next for Nonprofits, LLC, a company impacting the economic realities facing today’s nonprofits.

Rob has held numerous leadership positions within marketing associations. Rob has appeared as a guest speaker on many area college campuses. Additionally, Rob served two terms as President of The Twinsburg Chamber of Commerce. In September of 2006 Rob was elected to the board of the Ohio Venture Association where he served as Vice President – Public Relations for six years. Rob was elected to the Board of Governors at The Club at Key Center in February of 2007 and chaired the board in 2011. Rob is also a member of the John Carroll University Entrepreneurs Association, where he has lead their communications committee and currently chairs the program committee.

Rob has also dedicated 15 years on the leadership team for The American Cancer Society’s Relay For Life – Twinsburg/Nordonia and chaired the 2011 and 2012 events. In November 2013 Rob was elected to the Board of Education in Twinsburg, Ohio and served as Vice President in 2015. In 2016, Rob was elected as president of the Board of Education. Little known fact: Rob is the Public Information Officer for the Hillcrest Technical Rescue Team of which he is a member and firefighter/paramedic since 1983.

We Get Manufacturing – Just Not the Way You Get It

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we get mfg

You are a manufacturer, which means you are ‘head down’ most days. Your days are jam-packed between responding to customers, managing inventory, solving a technical issue and the list goes on, and on and on. Now’s its 6 pm and your ‘pesky’ PR agency is asking about content. Yes, content!? Your company is having great success, for many customers, all at once. You are knowledgeable about your processes and your market.  Perhaps you even know of or follow the trade publications that report on your industry. Industry trade publications call once in a while to speak with you but you never really had time during your week to gather the data that would be the meat of the article.

You’ve heard it before – Content is King! Whether you are developing your sales literature, creating social media to attract engineers (that seems younger than your oldest daughter), or preparing to tell your story to the media. You need to have content. Content is the fuel by which your business can grow. You will use it on your website and  blog, as well as in your trade show graphics and email newsletters, .

We get your world and can help. Relationships with media need to be fostered, just like relationships with your best customers. Your PR person needs to know the publication’s editorial direction, engage with editors on social media and arrange interviews and tours. Your job? Open the content vault and let the magic happen. And, once you have industry media interest and trust, you may soon find your manufacturing firm, your staff and yourself elevated to “expert” status. Reporters will continue to call you to discuss industry trends. Instead of lamenting on how your competitors are always interviewed, your competitors can now look at your company with the same envy.

So, you’re an engineer, a scientist and entrepreneur – but NOT a writer. No problem, that’s what we do. We Get Manufacturing. We connect people, processes, and ideas together. We turn this raw material into content utilized in multiple marketing and publicity tools. Want to see more? Check out our success stories here or call us at 330.963.3664.

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Launch of Felber PR “Mug Shots”

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You’re Getting Mugged

john troyer

John Troyer from Ciuni & Panich loves his Felber PR mug as much as his ‘Great Place to Work’

You are getting mugged, but no one is getting hurt! Do you love your Felber PR mug? We hear all the time that it’s people’s ‘favorite mug’. We’ve created an album on our Facebook page called ‘Mug Shots‘, with photos featuring the one and only Felber PR mug.  Our mug is a trusted companion that keeps coffee nice and hot–from late night work sessions to long days managing the factory floor.

tom jackson leverity insurance group

Tom Jackson with Leverity Insurance Group “insures” he always has a strong cup of coffee to start the day helping businesses protect their investments.

 

We’d like to promote your company through  ‘Mug Shots‘. Just snap a photo with your Felber PR mug. Be as creative as you can, capturing your company’s uniqueness! We can’t wait to see where you are using your mug.

So, what are you waiting for? Take a coffee break and have some fun. You deserve it! Send your photo to allisonmiller@felberpr.com We will be continuously updating the album as photos arrive. 

What, you don’t have a Felber mug? Let us know and we’ll send you one!

Click here to view all of the Mug Shots:  Felber PR Mug Shots Album