>Question: Have you ever been on a phone call and wondered how to politely suggest telephone manner tips to the person on the other end? I have. Out of a recent conversation about a phone interview gone wrong, it is obvious everyone knowing the basics of telephone etiquette is a misconception. Most of these tips […]
About Rob Felber
As president of Felber PR & Marketing, Rob Felber brings more than 25 years of experience to bear for a diverse range of clients including Crain's Communications, Hitachi Medical, SSP, The Sika Corporation, Soprema USA, Saint-Gobain Flight Structures and Thogus Products Company.
In addition, he is active throughout the community and has held numerous leadership positions within marketing associations. As an "ambassador" for The Promotional Products Association International, Rob has appeared as a guest speaker on college campuses including Kent State, John Carroll, Cleveland State and Akron Universities and before a variety of business organizations. Rob has also served area business and the community at large as:
President of the Twinsburg Chamber of Commerce
Vice President - Public Relations for the Ohio Venture Association
Board of Governors Chair for The Club at Key Center
Member of the John Carroll University Entrepreneurs Association
Rob has also dedicated 11 years on the leadership team for The American Cancer Society's Relay For Life - Twinsburg/Nordonia and has chaired the 2011 and 2012 events. In his "spare time" Rob is the Public Information Officer for the Hillcrest Technical Rescue Team of which he has been a member and firefighter/paramedic since 1983.
Rob is a well-known speaker on the subjects of public relations, advertising and other marketing communications disciplines. In addition, he continually uses his wide network of professional affiliations and contacts to the benefit of his clients.
Entries by Rob Felber
> Was that really Eddie Murphy’s head on the back of a car? Indeed it was. This past weekend on my way to Cleveland I saw a giant Eddie Murphy head on the back of a car. “Oh, I thought those were only in California!” Exclaimed my brother from the back seat of my car. […]
>And some guys have all the heart. Bill Gates, founder of Microsoft, stepped down today from his roles with Microsoft to concentrate on his charity, the Bill & Melinda Gates Foundation. Microsoft has been struggling with how to compete with search engine giant, Google, and how to market Zune over Apple’s music player, the iPod. […]
> I recently volunteered as a “marketing consultant” for the 2008 Ohio Business Week (OBW) program at Youngstown State University. This is by 5th year participating in the program that will shape the next generation of business professionals. So what is OBW? Ohio Business Week (OBW) is a weeklong summer program that brings a diverse […]
>Suspected to arrive to market by year’s end this green airplane, runs on electricity, seats two and can be yours for only $133,000. Will Hertz soon be in the Rent-a-Plane business? Read more about what the future holds for the aviation community.
>A chief blogger, that is. Larger corporations such as Dell, Coca-Cola and Marriott are now actively recruiting people to tell their company’s story via blogging and try and further engage and interact with their consumers. To date, only a little over 11% of Fortune 500 companies have corporate blogs, according to SocialText. With the rising […]
>Today, guest blogger Joe Pulizzi, a fellow NE Ohioan who blogged about Lessons in SEO a few weeks back, launched his marketing match service, Junta42 Match (a service of his website, Junta42.com). This service is a free online tool designed for marketing and association professionals looking for custom publishing, post-advertising agencies and other content providers […]
>This blog was sent to me by a loyal reader who thought it might be of interest to our Green-conscious readers. Enjoy! You don’t still use a screen saver, do you?
>New York City is without a doubt one of the busiest cities in the world. In 2006, Folgers found a way to advertise to the over 8 million people with this creative ad covering manholes. These vinyl stickers were placed over the top of the steaming manholes to resemble a steaming cup of coffee. Is […]
>It has been only a few weeks since FedEx Corp. decided to drop the Kinko’s name and go by “FedEx Office” instead in hopes to win more large business customers. What’s the cause for this refocus? Gas prices. Now, UPS is reportedly feeling the same pressures from the slow economy and rising fuel costs. UPS […]