>The second sweep by the Cleveland Cavaliers in the the playoffs elevate the marketing of two brands. It seems that the stage is being set for the ultimate match between the Cavs and the Lakers and the hype is helping push two brands. Nike and Gatorade are airing commercials pitting LeBron James and Kobe Bryant […]
>Help the earth stay green with this very special earth-friendly promotional. Order before 4-24 and save an additional 10%. Contact Bruce for more details.
>Misspellings in today’s world is inexcusable. I cringe when I see it in an advertisement or in a newspaper article. Yes, sometimes things happen and you can’t help it but really, with so many eyes on everything before its gets printed or produced, it should never happen. So why this proofreading reminder? When I was […]
> Is your business able to respond to this level of scrutity? Years of positive brand building gone in seconds. From the New York Times: Video Prank At Domino’s Taints Brand http://www.nytimes.com/2009/04/16/business/media/16dominos.html?_r=1&src=twt&twt=nytimes
> April showers will bring May flowers, but they also bring a fantastic promotional marketing opportunity. The following are just a few items that will help you brand your products and services to your customers and keep your name around for many years. Reach your target audience with a very affordable promotion. What else can […]
> Ok just when you thought it was safe on the road we have another twist. Read this article: No Logo: Kentucky Fried Pothole Kentucky Fried Chicken is diversifying its business model – now moving in to privatized road repair. Starting in Louisville, KY, KFC is filling city potholes. And then, of course, branding them […]
>Here’s a great article from our friend, colleauge and resident green expert, Colette Chandler. For those of you who know me or know what I’m most passionate about it’s the intersection between green and health. I feel this is the missing link, it’s the reason I speak about it regularly and created my newest speaking […]
>We’ve all had those days where we don’t even look at the junk mail and just toss it into the garbage. If you ask any consumer they will tell you they do the same, however they may not be telling the truth. Oftentimes people think they are “above” getting advertised to but in reality, we […]
> Letter from Wayne Zeman, Vice President, Venture Development, Magnet Dear Roundtable members, NEOinc Incubator Clients, TechLift Clients, County Loan recipients, CSM participants and other invited guests, BACK BY POPULAR DEMAND!!!Bob Felber’s session last June was such a huge success that we’ve decided to bring him back again. He’ll revisit and expand upon his program: […]
> David Crain, also of Magnet, writes for online blog on Entrepreneurship and Positive Leadership. If you are an entrepreneur, he needs your help. Take the 2009 Entrepreneurial Qualities Survey. Thanks and best of luck David.