If you are not happy with the results below please do another search
They like me, they really like me! Manufacturers have learned that LinkedIn is a great resource for connecting to professionals, promoting your brand and message. Many manufacturers attend trade shows, host webinars and engage in philanthropic activities, which they promote on social media. While these posts are great, manufacturers are missing one critical piece–reviewing their […]
Sales enablement could be the missing piece to get sales and marketing on the same page. It seems like since the dawn of time, sales and marketing have been on the complete opposite side of the spectrum. Sales thinks marketing does not get it (how sales really happen). Marketing feels like their efforts are not […]
Want to get the media’s attention? Want them to tweet just how curious they are about your company (to the thousands that follow them)? Fabrisonic LLC, a client of Felber PR & Marketing since 2014, produces metal parts via additive manufacturing. Read on to see this out of the world story of how a pre-show […]
Marketing automation has revolutionized the way many industries and business sectors manage their marketing efforts. The B2B manufacturing industry, though heavily automated on the shop floor, may not have made the most of embracing automation for their sales and marketing activities. Yet. To compete in the digital environment where customers live (and buy)- B2B manufacturers […]
Manufacturing salespeople, I’m going to tell you something that may shock you. It’s time to take a more hands-off approach to prospect nurturing. I know, I know, that goes against everything you’ve been taught. However, just like you cannot expect to get married on a first date, you cannot expect to meet a prospect and […]
How to Align Your Manufacturing PR Strategy with Sales for Ultimate Success At the end of the day, (for most manufactures on a single shift that could be 6:15 pm!), sales are the bottom line. We have said it before, “nothing happens until someone sells something.” Sales should be top of mind for everything you […]
Manufacturing is booming in the United States, yet there is one major concern holding companies back from growing to their full potential: manufacturing workforce. We exclusively work with business-to-business manufacturers and at every single meeting, regardless of whether we’re discussing trade shows, content development or publicity, the topic eventually turns to talent acquisition. Manufacturers across […]
Is your manufacturing blog lacking content? Sitting down to develop a content map or write a new post but nothing is coming to you? Great manufacturing blog content may be right under your nose. Here are some simple ways to find and create blogs that are relevant and engaging to the various verticals and buyer […]